Protein-maxxing and the age of self-optimization
Front BurnerPlay episode
Show notes
Protein was once mostly associated with body builders and elite athletes, but today it's advertised everywhere from cereal boxes to fast food restaurants.
It's just one facet of a broader phenomenon: many are referring to apps and gadgets to count their steps, count calories, and check if they actually had a good night’s sleep.
But are our attempts to enact self-care actually making us self-obsessed?
Writer and cultural critic John Semley joins guest host Matthew Amha to talk about the emerging culture of wellness, technology and self-improvement.
For transcripts of Front Burner, please visit: https://www.cbc.ca/radio/frontburner/transcripts
